Ultimate Boarde®, The Only ”Board Triathlon”

Ultimate Boarde®, The Only ”Board Triathlon” IN
The wolrd, Announce 2012 Dates and Locations

Athletes will Travel from Bear Mountain to Seaside Reef State Beach to Del Mar
Fairgrounds in Pursuit of the 2012 Crown and a $100,000 First Place Prize
August 23, 2011 (Santa Barbara, Calif.) – Tim Hoover, founder and CEO of Ultimate Boarder®,
the world’s only triathlon that challenges the best crossover amateur and professional athletes
from surfing, skateboarding and snowboarding, today announced the dates and locations for
the 2012 week-­‐long multisport series. Fifty athletes will compete for their share of the $150,000
prize purse, the largest in event history, with $100,000 going to the champion.
The fifty annual triathlon will kick off on Saturday, March 17 with the snowboarding
competion, returning to Bear Mountain, Calif., for the first Eme since 2009. The action
continues on to Seaside Reef in Cardiff, Calif., from March 19-­‐23 for the surfing portion and
finally finishes with skateboarding March 24 at the Del Mar Fairgrounds, where the 2012
Ultimate Boarder® Champion will be crowned. The event will conclude with a live concert finale
that evening.
“The enEre Ultimate Boarder® family is incredibly excited about the 2012 event,” said Hoover,
who conceived the idea of Ultimate Boarder® in 2005 and produced the first event in 2008.
“Each year the production and competion contnues to evolve and grow. Now, with these
terrific venues in place, the interest we’ve already seen from potental broadcasters and
sponsors that want to be part of a truly one-­‐of-­‐a-­‐kind sports entertainment experience and a
new generation of riders is incredibly promising.”
Rio Tanbara, director of marketing at Big Bear Mountain Resorts, added: “We are honored to be
the host resort for the 2012 Ultimate Boarder® Championship. Bear Mountain is unique to
snowboarding due to its’ close proximity to epic surf and skate locations! you can surf, skate
and snowboard in the same day. We are looking forward to March 17 when we will have the
best board riders in the world here at Bear Mountain.”
Having awarded $300,000 in cash and prizes to date and now presenting the largest purse in
history, Ultimate Boarder® conEnues to raise the bar in search of the best crossover athlete in
surf, skate, snow. The event runs in an open format for solo entrants who are selected to
compete in all three categories and, unlike any other boardsport competion, the individual
with the lowest cumulaEve ranking (1st place = 1 point, etc.) across the three disciplines wins
first place.
The Etle of Ultimate Boarder® has become highly sought-­‐aPer and the series has grown to
become a well-­‐respected enEty within the acEon sports world. Previous solo and team
competitors include three-­‐Eme defending champion Chad Shetler, who is joined by other high
profile boarders such as Mike Morrissey, with whom Shetler shared the 2010 Etle, Aaron
Astorga, Steve Caballero, Curren Caples, Tom Curren, Dave Downing, Andy Finch, Christian
Fletcher, Nathan Fletcher, John John Florence, Chas Guldemond, Omar Hassan, Lyn-­‐Z Adams
Hawkins, Christian Hosoi, Kazu Kokubo, Bjorn Leines, Andy Macdonald, Rob Machado, Shayne
Pospisil, Todd Richards, Adam Taylor, Shaun Tomson, Tosh Townend, Trevor Jacob, Zach Miller,
Kurt Wastell and many others.
The event is open to the public. While the series takes place entrely in Southern California, fans
all over the country and world will be able to watch as broadcast and live streaming
negotiations are currently taking place.
FOR MORE INFORMATION:
Visit our Facebook fan page at

www.facebook.com/ubfanpage

and follow us on Twitter
@UltimateBoarder. For event details, photos and videos, please visit.

www.ultimateboarder.com

MEDIA CONTACTS/PRESS CREDENTIALS:
Cassy Salyer/Megan Levy
Phone: 323-­‐965-­‐1990
Email: csalyer@lippingroup.com

csalyer@lippingroup.com

/ csalyer@lippingroup.com

mlevy@lippingroup.com

About Ul8mate Boarder®
Now in its fiPh year as an annual competion, Ultimate Boarder® is the world’s only triathlon
that challenges the best crossover amateur and professional athletes from surfing,
skateboarding and snowboarding in a grueling one-­‐week Solo Open Pro/Am series that reveals
the Ultimate Boarder® Champion. Ultimate Boarder® was created in response to the rapidly
growing popularity of these sports at all levels and is uniquely designed to showcase the world’s
best talent across all three disciplines. Having awarded more than $300,000 in cash and prizes
to date, Ultimate Boarder® has grown to be one of the largest sporEng events that truly
embodies the boardsport lifestyle from an authenEc grassroot perspecEve for amateurs and
pros alike.